The solution to fashion’s sustainability crisis may be connected clothing tags

Fast Company

Companies like Nike, Coach and H&M are starting to use Digital ID technology to track their inventory and create new lines of business. Using data carries such as QR codes or NFC tags, retailers are able to unlock resale, recycling, rental and more to create more profitable and scalable solutions.

“In order to enable a circular business model transformation, we need to turn physical products into traceable assets." - Natasha Franck, EON Founder and CEO

With Digital ID, brands can more closely track their inventory, increasing the value of their products by creating efficient and automated revenue streams.

More news