One platform to unlock
infinite product potential
Create, connect and capatalize on Digital IDs with retail’s leading Product Cloud.
A CRM for your products
With a unique, cloud-based Digital ID for each item, power all product capabilities and manage all interactions – from end-to-end traceability to seamless resale.
1.0
Capture
Capture product data from across the lifecycle and create a comprehensive Digital ID for every item.
2.0
Connect
Share transparent product information and engaging stories through your products.
3.0
Capitalize
Extend the capabilities of your products with next-gen services and new business models.
PRODUCT IDENTITY
Create a comprehensive Digital ID for every product
EON delivers an end-to-end API-first product data management layer for item-level data capture, transformation, validation and broadcast.
- Generate core Digital ID profile by integrating data from existing systems such as PLM, PIM and ERP
- Enrich Digital IDs with data from from suppliers, certifiers and material traceability partners
- Transform and structure data in alignment with standards (e.g GS1), policies, and the needs of new business models



PRODUCT TRACEABILITY
Gain item-level traceability and end-to-end visibility
Record the journey of each product through its lifecycle to unlock actionable insights and deliver on policy requirements.
- Record every unique lifecycle event – from supply chain to sales, resales and recycling
- GS1 EPCIS event tracking and capture
- Customizable metadata schemas, including products, batches, event types and more
PRODUCT CAPABILITIES
Unlock new customer services and next-gen capabilities
Extend your product capabilities by embedding new capabilities and services into each product - even after they have been sold.
- Pre-built product features across authentication, digital certificate, instant resale and more
- Access to +40 ecosystem partners including resale, repair, blockchain and digital wardrobe.
- Integrate POS and CRM data for an comprehensive view of performance


Core features
Identity Creation
Generate item-level Digital IDs with frictionless data ingestion from your PLM or other product data system.
Identity Activation
Digitize your products in seconds with an enterprise-ready app for in-factory association and identity activation.
Track and trace
Understand the full product lifecycle with event tracking from production to sale, resale and recycle. Our event repository supports all EPCIS 2.0 event types.
Integrations & APIs
Extend the capabilities of your products with access to our ecosystem of leading retail partners and robust APIs.
Digital Link Resolver
Robust resolver technology with support for GS1 Digital Links encoded in any data carrier, direct Digital ID URLs and programmatic redirects.
Rules Engine
Run intelligence-based analysis and trigger business rules with our event-driven architecture and immutable data store.
Reporting + Analytics
Real-time and on-demand reporting offers unprecedented insights into your customers and products.
Customer experience
Connect your products to any data carrier and build dynamic geo-located customer experiences in multiple languages.
Connect your products to infinite possibilities


